IDEA World Conference in San Diego

This was the seventh IDEA World Conference that I have photographed and the second in San Diego.  The San Diego Convention Center is the best convention center in the country, in my opinion.  The weather, the close proximity to the water, the  hotels, and being a block away from downtown San Diego, make this a wonderful location for a conference.  The weather has a huge impact on the conference itself.  Because the temperatures are between 65 and 75 degrees everyday, and it rarely rains, you can plan activities outside with a high confidence that you will not be rained out, or sweat to death.  

I was able to photograph a half dozen events outside, two of which were on the USS Midway Aircraft Carrier (which is just a few blocks from the Convention Center).  

Over 14,000 people attended this years convention.  During any time period there are dozens of events / sessions going on, and of course, there is the huge Expo Hall with hundreds of vendors and activities.  Trying to decide which events to photograph can be a challenge.  Outside sessions get very high priority.  You can't beat the fresh air, open space, and, of course, the great light.  There are a lot of great sessions on nutrition and the science of exercise and diet ... so often I am in a workshop and am totally engrossed in the presentation, but I have to leave to photograph another session ... I would love to go as a participant someday ... even for people who are not Personal Trainers, I think the conference would be extremely valuable if you are interested in nutrition, exercise, and health.  

A new addition to the conference was Les Mills Live.  WOW, their workouts were packed and the energy was amazing.  They started on Saturday morning at 8AM on the USS Midway Aircraft Carrier.  See the photos below, but photographing 800 people going through high energy workouts on the Midway was incredible.  Les Mills Live moved to the convention center and the high energy workouts continued but now with an amazing light show to help pump up the attendees.

Chris and Heidi Powell from ABC's Extreme Weight Loss were the recipients of the prestigious IDEA Jack LaLanne Award.  They were so appreciative of the award, and afterwards they led a workout session and lectures.  They were very kind and genuine people, and made themselves available to the attendees for pictures and discussion. I even got a photograph with them!

 

 

IDEA Personal Trainer Institute - Alexandria, VA 2018

The IDEA Personal Trainer Institute is for personal trainers, fitness professionals, owners and managers. They learn how to take their business and training skills to new heights. IDEA Personal Trainer Institute is where industry leaders demonstrate how they secure client and business success. The workshops include sessions on fitness assessment and program design to social media marketing and staff management.

I have been photographing this event for eight years and it is always exciting.  In addition to taking live photographs of the workshops and lectures, we also set up a photo studio in one of the conference rooms and do "staged" shots of trainers in action.  

Their annual conference is in San Diego this year and it will probably have over 10,000 fitness professionals in attendance.  I will be there as well.  This will be the third time that I have photographed a conference in San Diego, and it is one of the nicest locations in the country.  More information on the conference can be found at the IDEA Home Page.

Cover Photograph of the IDEA Fitness Journal - October 2017 Edition

I was happy to see a photograph that I took at the IDEA Personal Trainer Institute last February was used as the cover photograph for the IDEA Fitness Journal in October, 2017.   Over a dozen other photographs that I took at the Las Vegas IDEA World Convention were also on display in the magazine!

Photograph of African American Athlete running.jpg

IDEA World Convention - Las Vegas, NV - The Super Bowl of Fitness

This year was my seventh year photographing the IDEA World Convention.  This is the first time the convention was held in Las Vegas in 10 years.  It is always a great convention to photograph because of all the energy and activity that the 10,000 participants bring to the event.  The best fitness professionals in the world are at this convention, such as Tony Horton, Todd Durkin,  Bennie Wylie, and Cassie Ho. 

IDEA Personal Trainer Institute - Bethesda, MD

I believe this is the seventh year that I have photographed the IDEA Personal Trainer Institute that is held every year in the Washington, DC area. 

Personal trainers, fitness professionals, owners and managers: learn what it takes to truly take their business and training skills to new heights. IDEA Personal Trainer Institute is where industry leaders show how they secure client and business success. From fitness assessment and program design to social media marketing and staff management.

This year it was held at the Marriott Conference Center in Bethesda, MD.  It was nice to photograph the event in a new facility.  

We setup a small studio in one of the hotel conference rooms every year to produce images that we hope will end up on the cover of next year's brochure and also to to be used for other marketing purposes.  Most of the time during the two days that I am photographing the event I am in live sessions capturing the action as it happens. 

IDEA Personal Trainer Event / Conference in Alexandria, VA

This past February, I had the pleasure of photographing the IDEA Personal Trainer Institute in Alexandria, VA for the fifth time.  Personal trainers, training managers and entrepreneurs descend upon this event to learn from the industry's top instructors so that they can gain inspiration, insights and the purpose necessary for a fulfilling and financially rewarding career.

As you can see from the photographs below, this event is filled with action, intensity, fun, and learning. 

IDEA World Conference Event Photography in LosAngeles, CA

I made my annual trip to the west coast to photograph the IDEA World Conference in LA.  This year featured Jillian Michaels, Beto Perez (creator of Zumba), and Todd Durkin.

The IDEA World Conference attracts over 12,000 personal trainers, group fitness instructors, mind-body professionals, owners and managers, and world renowned experts from every corner of the globe coming together for the most powerful event in the industry.

Jenna Wolfe, from the NBC Today Show, was presented with the Jack LaLanne Award.  


IDEA Personal Trainer Event / Conference Alexandria, VA Feb 2015

This year's IDEA personal Trainer Institute was held in February at the Hilton Alexandria Mark Center in Alexandria, VA.  This was the fifth year that I have photographed the conference and it never gets old.  It never fails to amaze me how I go into these poorly lit, vanilla hotel conference rooms and see activities and exercises that I have never seen before.  The teachers/instructors do a great job of bringing new ideas (no pun intended) every year to help the trainers keep their programs for their clients interesting and fun.

You can see below the cover for this year's brochure.  The photograph of the young man in the blue shirt was taken by me at last year's conference. 

One of my favorite photographs that I took was of a tall muscular man holding a "Surge."  In the original photograph was a plain hotel conference room background, and lifted him out of that photograph and put him in a park in New York City.  

Photographed by Washington, DC and VA Event / Conference Photographer - Len Spoden

 

IDEA Personal Trainer Conference - Alexandria, VA

If you have been following my blog over the last few years you know I have been photographing the IDEA Health and Fitness Association's conferences in Washington, DC (Alexandria, VA) and in California (San Diego and LA) over the last four years.   I always look forward to these because they are so dynamic and enjoyable to photograph.  As you can see from the photographs, their is so much energy in these sessions, my job is to capture that energy via my photographs.  

The challenge is always the same, the lighting stinks, the athletes are moving fast, and I try not to get myself killed as I run, lay on the floor, and get right next to trainers who are jumping and swinging.  But I wouldn't have it any other way ... this is much better than standing back with a long lens getting boring photographs.  

IDEA sets aside one of the conference rooms at the hotel for what we call the "photo booth."  I bring a white backdrop and some studio lights and take photographs of some of the participants.  I spend about one hour a day over the two days in this on-site studio.  What is great it that the light is great and we have total control of what the athletes/trainers do.  

You can read more about the IDEA World Conference in Anaheim, CA this August by going to the IDEA website found here.

Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA