IDEA Personal Trainer Institute - Alexandria, VA 2018

The IDEA Personal Trainer Institute is for personal trainers, fitness professionals, owners and managers. They learn how to take their business and training skills to new heights. IDEA Personal Trainer Institute is where industry leaders demonstrate how they secure client and business success. The workshops include sessions on fitness assessment and program design to social media marketing and staff management.

I have been photographing this event for eight years and it is always exciting.  In addition to taking live photographs of the workshops and lectures, we also set up a photo studio in one of the conference rooms and do "staged" shots of trainers in action.  

Their annual conference is in San Diego this year and it will probably have over 10,000 fitness professionals in attendance.  I will be there as well.  This will be the third time that I have photographed a conference in San Diego, and it is one of the nicest locations in the country.  More information on the conference can be found at the IDEA Home Page.

IDEA Personal Trainer Event / Conference Alexandria, VA Feb 2015

This year's IDEA personal Trainer Institute was held in February at the Hilton Alexandria Mark Center in Alexandria, VA.  This was the fifth year that I have photographed the conference and it never gets old.  It never fails to amaze me how I go into these poorly lit, vanilla hotel conference rooms and see activities and exercises that I have never seen before.  The teachers/instructors do a great job of bringing new ideas (no pun intended) every year to help the trainers keep their programs for their clients interesting and fun.

You can see below the cover for this year's brochure.  The photograph of the young man in the blue shirt was taken by me at last year's conference. 

One of my favorite photographs that I took was of a tall muscular man holding a "Surge."  In the original photograph was a plain hotel conference room background, and lifted him out of that photograph and put him in a park in New York City.  

Photographed by Washington, DC and VA Event / Conference Photographer - Len Spoden

 

Portraits in the Studio, in Georgetown, in Alexandria and at the Office

Over the last few months I have had the pleasure to meet and photograph CEOs, entrepreneurs, and other business people from all walks of life.  Most people are starting a new business, or trying to give their current business a boost by updating their website and other marketing materials.

The Washington, DC and Northern VA areas provide so many great backgrounds for environmental portraiture.  Alexandria and Georgetown are two of my favorite areas.  Having said that, I sometimes just shoot out of my studio with a classy grey background.   Over the past couple of months I have taken photographs in my studio and then cut them out of the background and placed them in a different environment.  One of the pictures below was done that way.  

Defense Logistics 2014 Conference Photographs - Alexandria, VA

I was the event photographer for the Defense Logistics 2014 Conference that was held in December at the Hilton Mark Hotel in Alexandria, VA.  This training event is popular among of hundreds of logisticians and has proven to be an influential forum of great logistics minds in the U.S.  I photographed the event on the first of the three days.  


IDEA Personal Trainer Conference - Alexandria, VA

If you have been following my blog over the last few years you know I have been photographing the IDEA Health and Fitness Association's conferences in Washington, DC (Alexandria, VA) and in California (San Diego and LA) over the last four years.   I always look forward to these because they are so dynamic and enjoyable to photograph.  As you can see from the photographs, their is so much energy in these sessions, my job is to capture that energy via my photographs.  

The challenge is always the same, the lighting stinks, the athletes are moving fast, and I try not to get myself killed as I run, lay on the floor, and get right next to trainers who are jumping and swinging.  But I wouldn't have it any other way ... this is much better than standing back with a long lens getting boring photographs.  

IDEA sets aside one of the conference rooms at the hotel for what we call the "photo booth."  I bring a white backdrop and some studio lights and take photographs of some of the participants.  I spend about one hour a day over the two days in this on-site studio.  What is great it that the light is great and we have total control of what the athletes/trainers do.  

You can read more about the IDEA World Conference in Anaheim, CA this August by going to the IDEA website found here.

Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA
Athlete Event Photographer Alexandria VA